Follow these marketing influencers to stay up to date with the latest in the industry.
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Digital marketers are highly active on social media and enjoy interacting with audiences. In this field, a few noteworthy content creators share their experiences, learnings, and the best of the latest technological trends. We have listed top influencers (in no particular order) in the marketing field whom you can follow to build your knowledge in this industry. Read on.
He is the co-founder of Mobile Monkey, a leading chat marketing platform. He frequently posts on LinkedIn about automation tools in marketing that make life easier for marketers. His expertise lies in the PPC domain of digital marketing. He is an influencer that budding marketers look up to.
Visit Larry's LinkedIn and website.
He is one of the new-generation marketers who has a captive audience on LinkedIn. His courses on marketing and conversion optimization are popular and have launched the careers of many leading marketers. Apart from CXL, he has founded companies like Wynter and Speero. If you want to follow content about messaging, optimization, and strategy, then Peep is the right influencer to follow on LinkedIn.
Visit Peep's LinkedIn and website.
He is one of the leading voices in SaaS marketing, which is slowly becoming a niche of its own. Few marketers post exclusively on this topic. Ashwin Krishna is a well-known marketer in this space with experience spanning decades. He shares his expertise on LinkedIn. He is the global marketing director at Tact.ai.
Visit Ashwin's LinkedIn and website.
If you want to apply the knowledge of behavioral science and neuroscience in marketing, then Roger Dooley is the person to follow. He has written extensively on the subjects and has two popular marketing books to his credit, namely Brainfluence and Friction.
Visit Roger's LinkedIn and website.
Sairam's newsletter and website, The CMO Journal, talks extensively about content marketing, brand positioning, and related topics. He shares content and commentary on the latest trends in marketing and recommends best practices. He has previously worked as a Corporate Marketing Lead at Freshworks.
Visit Sairam's LinkedIn and website.
A leading SaaS marketer, Sunil Neurgaonkar has a wide range of experience in marketing and demand generation. On his podcast SaaS Sessions, he has conversations with the leaders in this field who share the latest and best practices in the industry.
Visit Sunil's LinkedIn and website.
She is known among marketers and writers for her popular book, Everybody Writes. Besides that, she is the Chief Content Officer at MarketingProfs. She is widely followed for her content about content and copywriting and branding.
Visit Ann's LinkedIn and website.
Follow Brian Massey, also known as the Conversion Scientist, for best practices in conversion optimization and related topics. Massey is widely followed for his insights in marketing and business, which come from his wide experience in marketing and entrepreneurship. He is also the author of the book Your Customer Creation Equation.
Co-founder and CEO of LearnToday.com, Deepak Kanakaraju shares extensively about various parts of digital marketing and automation. He is a leading digital marketing trainer and consultant and had previously co-founded a performance marketing agency. Follow him for both basic and advanced digital marketing training.
Visit Deepak's LinkedIn and website.
CEO of Exploding Topics and Backlinko, Brian Dean has carved a niche for himself as a leading digital marketer with expertise in SEO. He is followed widely on LinkedIn and on his blog, Backlinko, and Exploding Topics. His newsletter is a knowledge house of best SEO practices and the latest trends in content creation and marketing.
Visit Brian's LinkedIn and website.
A veteran in her field, Dr. Shambhavi is an academician, consultant, and entrepreneur. She heads Spectrum, a platform for sharing marketing insights and advising people who want to go deeper into their business.
Visit Shambhavi's LinkedIn and website.
She is a brand and communication strategist and consultant, and among LinkedIn's top voices who share expertise about content writing, marketing, and branding. She also conducts workshops on the same.
Visit Vanshika's LinkedIn.
He is the conversion director at Journey Further, a Conversion Rate Optimization agency specializing in testing and experimenting for businesses. Jonny is widely followed for the content and insights he shares on LinkedIn. Journey Further's newsletter, Test Everything, is a knowledge house of insights into CRO practices.
Visit Jonny's LinkedIn and website.
He is the co-founder of a content marketing agency called Omniscient Digital, and runs the experimentation/CRO program at Workato. He shares widely about content marketing, experimentation, and related topics.
Visit Alex's LinkedIn and website.
He is a digital marketing and social media strategist at LinkedIn and also a professor of marketing and AI research. He developed a Digital Strategy and Communications Management Certificate at the University of Toronto School of Continuing Studies and teaches several courses there.
Visit Martin's LinkedIn and website.
Shiv is the CEO of How to SaaS, a marketing consulting agency specializing in the SaaS industry. He has helped client B2B companies create hundreds of millions of dollars in enterprise value with marketing and demand gen.
Visit Shiv's LinkedIn and website.
One of the leading voices and most followed marketers on LinkedIn, Vaibhav Sisinty represents the new-age marketer with a lingo and personality that younger audiences can relate to. He is the founder and CEO of Growth School, a platform that provides courses for growth and marketing aspirants.
Visit Vaibhav's LinkedIn and website.
He is a well-known name in digital marketing and is counted among the successful co-founders in this space. He is presently the CEO of SparkToro, which solves the problem of audience research in marketing. He has a wide-reaching influence on LinkedIn with over one lakh followers. He has authored a book named 'Lost and Founder' and often shares information on various topics in marketing and business apart from audience research.
Visit Rand's LinkedIn and website.
Head of marketing at Sattva Consulting, Vrunda Bansode shares her keen knowledge on subjects like branding, digital marketing for profits and non-profits, and entrepreneurship, among other topics.
Visit Vrunda's LinkedIn and website.
Helping agency owners increase their reach and conversions, Ty Frankel shares content on marketing and content generation. He also has courses on various subjects in marketing like LinkedIn Outreach and Cold Emails. Subscribe to his newsletter on LinkedIn to learn more about these topics.
Visit Ty's LinkedIn and website.
Founder at Content Scroll, a content and digital marketing agency. If you are someone looking to understand content and conversion-driven writing, follow Hrithik on LinkedIn to get the latest updates on the subject. He writes and shares widely about content and marketing across various industries.
Visit Hrithik's LinkedIn.
Heidi is the chief marketing officer at Actionable Marketing Guide. Her agency runs marketing projects for omni-channel marketing, digital marketing, voice marketing, content marketing, social media, and direct marketing. She shares marketing insights in her newsletter, Actionable Marketing Guide.
Visit Heidi's LinkedIn and website.
With over 13 years of experience in marketing and analytics, Anil Varma shares the best practices in SEO for beginners and experienced marketers alike. He heads a marketing agency named SemlyPro that runs 360-degree digital marketing for clients across various industries.
Visit Anil's LinkedIn and website.
One of the most followed digital marketers in India, Sorav Jain heads echoVME, a digital marketing agency based out of Chennai, where some of the best social media strategists work together to drive results.
Visit Sorav's LinkedIn and website.
Founder of SwipeFiles, Corey specializes in marketing and growth for SaaS and startups. He shares about content and copywriting that drives conversions and runs a knowledge-sharing community, SwipeFiles, where you can find courses on these topics.
Visit Corey's LinkedIn and website.
We will update this list from time to time. If you are a marketing influencer or know an influencer you think deserves a mention on the list, write to us at reach@customfit.ai.