When and why should you use this?
Offline and digital events
Webinar or Workshop invitations
Podcast and live event marketing
Create customized event registration landing pages with speaker profiles and session details based on the visitor history. Track interests and showcase messaging that meets their intent for better attention and conversion. Share customized webinar messaging on the landing page and early bird prices for the existing database of participants.
How to promote events to existing customers?
Title & Speaker
Personalize the title based on search intents, interests based on speaker and session details. Use the historic profile data from your event participant database and personalize the event title on the landing page appropriately.
Offer code
Display personalized offer codes for multi-room sessions and early bird registrations.
Earlier event keywords
Use theme and speaker titles from the earlier events to draw attention of participants for the new event.