Advanced Segmentation

Deliver personalized experiences to the right audience with laser precision.

Not every visitor should see the same version of your website. With CustomFit.ai’s Advanced Segmentation, you can define and target audience segments based on user behavior, traffic source, location, device, frequency, and more, ensuring each visitor gets the most relevant experience.

Create rules like “Show free shipping banner to returning users from Mumbai” or “Highlight discounts for traffic from Instagram ads.” Combine multiple conditions to build highly specific segments and deliver experiences tailored to user context and intent.

You don’t need engineering support to set this up — the segmentation engine is entirely no-code. Whether you're optimizing for new users, repeat customers, cart abandoners, or high-intent browsers, you’ll always deliver the right message to the right person at the right time.

Build Granular User Segments

Create highly specific audience segments based on behavior, location, device, referral source, and more. With CustomFit.ai, you can define rules like targeting users who visited more than three times, viewed a particular product, or came from a specific ad campaign. These advanced filters help you deliver personalized content to the right visitors, ensuring relevance and improving conversion rates across your funnel.

Create Rules Without Code

Easily build and manage targeting logic using a visual rule builder that requires no programming skills. Whether you’re segmenting users by campaign, frequency, device type, or custom query parameters, you can do it all from the CustomFit.ai dashboard. Marketers can launch precise personalization strategies without depending on engineering support or backend integration, enabling faster execution and flexibility.

Personalize for Every Funnel Stage

Serve tailored content to users at different stages of their journey, such as new visitors, returning customers, cart abandoners, or newsletter subscribers. With CustomFit.ai’s advanced segmentation, you can guide users toward conversion with content and experiences that match their intent and behavior. This strategic targeting ensures your messaging stays relevant, effective, and aligned with user expectations.