Split URL Testing

Compare full page variations hosted on different URLs and find the best performer.

Not all website experiments need to be limited to content changes on the same page. With Split URL Testing by CustomFit.ai, you can test completely different versions of a webpage hosted on separate URLs. Whether you’re experimenting with a new landing page layout, alternate product flow, or even an entirely redesigned page, this feature lets you determine which version drives better results, using real visitor data.

Simply input the URLs you want to compare. CustomFit.ai will automatically split your website traffic between the pages, track key performance indicators like bounce rate, purchases, time on page, or form completions, and clearly tell you which version converts better.

It’s perfect for testing entirely different page strategies, like product detail pages vs collection pages, or comparing new vs legacy versions of the same experience. Ideal for landing page experiments in paid campaigns, SEO tests, or high-stakes redesigns.

And as with all CustomFit.ai features, it’s fully no-code — built for marketers who want data-backed decisions without engineering cycles.

Test Entirely Different Pages

Compare complete webpage variations hosted on separate URLs. This is perfect for testing redesigns, new landing page layouts, or campaign-specific experiences. Whether it’s a long-form versus short-form layout or a refreshed product detail page versus your current one, Split URL Testing with CustomFit.ai helps you analyze user behavior, engagement, and conversion rate performance. Make confident design decisions backed by real data and scale the experience that works best.

Zero Code Setup

Easily launch split URL experiments without writing any code. Just enter the URLs you want to test and let CustomFit.ai handle everything, from traffic distribution to tracking conversions and reporting results. Marketers can independently test and optimize entire page variations, measure key performance indicators like bounce rate and click-through rate, and uncover high-performing strategies using our no-code A/B testing platform.

Perfect for Campaign Landing Pages

Boost the effectiveness of your marketing campaigns by testing different landing page URLs for Google Ads, Facebook campaigns, email newsletters, and more. CustomFit.ai helps you identify which version drives more engagement, higher ROI, and increased conversions. Use Split URL Testing to optimize your paid traffic and make every campaign more efficient, all without developer support.