How It Works

From Sign-Up to First Win in Under 30 Minutes

CustomFit.ai is built for marketers — not engineers. Four steps from zero to a live, data-driven experiment on your real site.

< 30 min
To first live test
11%
Avg CVR lift
1000+
Targeting attributes
50+
Platform integrations
STEP 01

Install in Under 5 Minutes

Add a single JavaScript snippet to your site's <head> tag — or install the Shopify app with one click. No code changes, no developer ticket, no waiting. CustomFit.ai immediately begins recognizing your page structure.

  • One-click Shopify App Store install
  • Single JS snippet for all other platforms
  • Works with React, Next.js, Webflow, WordPress
  • Lightweight — under 50ms impact on page load
STEP 02

Build Variants with the Visual Editor

Click any element on your live site and change it — headlines, images, CTAs, layouts, prices, banners. Create your A/B variant or personalized experience visually, exactly as visitors will see it. No design software, no engineering.

  • Click-to-edit any element on your live site
  • Drag-and-drop widgets: banners, popups, social proof
  • Multi-page flows for checkout and funnel tests
  • Preview on any device before publishing
STEP 03

Target Your Audience & Set Goals

Choose who sees what — and what counts as a win. Target by location, device, referral source, cart value, past purchases, visit count, UTM parameters, or 1000+ other signals. Set your primary metric: revenue per visitor, CVR, AOV, or any custom event.

  • 1000+ targeting attributes for precision segmentation
  • Geo, device, behavioral, and purchase-history targeting
  • Bayesian or frequentist statistical models
  • Custom events via GA4, Mixpanel, Amplitude, or custom JS
STEP 04

Analyze Results & Iterate

CustomFit.ai tells you when you have a winner — with statistical significance, not gut feeling. Ship the winning variant to 100% of visitors with one click. Then start the next test. Most teams run 3–5 concurrent experiments within their first month.

  • Real-time results dashboard with confidence levels
  • Revenue impact and AOV tracking per variant
  • One-click ship winner or rollback
  • Built-in test history and learning log

Ready to run your first test?

14-day free trial. No credit card. No engineer needed.

Built for every D2C category

🧴
Skincare
💄
Beauty
🌿
Wellness
F&B
👟
Apparel
💍
Jewelry
🛋️
Home
🍼
Baby
Live · Right now
Mamaearthfree-shipping band +12.4% AOVGIVAfestive collection page +34% revenueBellavitaPDP CTA test +27.4% CVRKapivaQuiz-driven recs +9.48% CTRThe Sleep Colanding personalized 2× capturesPlumReturning shopper swap +18.2% CVRMamaearthfree-shipping band +12.4% AOVGIVAfestive collection page +34% revenueBellavitaPDP CTA test +27.4% CVRKapivaQuiz-driven recs +9.48% CTRThe Sleep Colanding personalized 2× capturesPlumReturning shopper swap +18.2% CVR