CleverTap helps brands analyze user behavior and deliver personalized, multi-channel customer engagement. Match on-site experiences to CleverTap campaigns and tie experiments to retention and lifetime value.

Pull CleverTap segments into CustomFit targeting; send experiment events back for retention analysis.
Match on-site experiences to CleverTap campaigns across push, email, and in-app.
Tie experiments to CleverTap cohorts to measure impact on repeat purchase and LTV.
CleverTap captures what's happening on your site. CustomFit.ai is where you act on it β building cohorts, running A/B tests, and personalizing experiences without engineering tickets. Together, they close the loop from observe β hypothesize β test β ship β measure in days, not quarters.
Total transparency on the data we read and write. Every field is configurable, every event is logged, and you control retention.
Real plays that growth and CRO teams run the week they connect CleverTap + CustomFit.ai β.
Pull CleverTap + CustomFit.ai β cohorts and signals into CustomFit targeting, then personalize the storefront for each segment in real time.
Variant assignment and conversions flow back automatically, so you can slice any CleverTap + CustomFit.ai β report by experiment cohort.
Observe in CleverTap + CustomFit.ai β, hypothesize and test in CustomFit, ship the winner, and feed results right back.
First-party data flows in; personalized, tested experiences flow out β no spreadsheets in between.
CleverTap, which powers customer engagement and retention messaging, connects natively to CustomFit.ai. Once linked, CleverTap data flows into CustomFit to build audiences and target experiences, while experiment exposure and conversions flow back to CleverTap β no spreadsheets and no glue code, just one connected loop between your messaging and your storefront.
Find CleverTap in the CustomFit integrations catalog.
Connect via OAuth or an API key in minutes.
Choose what syncs in and what flows back.
Target experiences and tests on the synced data.
Align on-site with campaigns.
Trigger journeys from behavior.
One coherent customer message.
The CleverTap integration connects your CleverTap data to CustomFit.ai so growth and CRO teams can run A/B tests, personalize experiences, and measure revenue impact without engineering work. Instead of exporting CSVs or maintaining brittle scripts, CleverTap and CustomFit stay in continuous two-way sync β audiences and events flow into CustomFit, and experiment exposures and conversions flow back to CleverTap.
For D2C and ecommerce brands, pairing CleverTap with CustomFit closes the optimization loop: you observe behavior, form a hypothesis, build a test or personalized experience in a no-code editor, ship it, and measure the lift against real outcomes. Because evaluation happens at the edge before first paint, the CleverTap integration adds no visible latency and keeps Core Web Vitals healthy.
Setting up the CleverTap integration takes minutes, not sprints. Connect via OAuth or an API key, map the fields and events you care about, and turn on sync β every field is configurable, every API call is audit-logged, and you stay in control of data retention. Security is enterprise-grade: SOC 2 Type II, ISO 27001, GDPR and CCPA alignment, with encryption in transit and at rest.
Add the CleverTap connector from the CustomFit integrations catalog, authorize via OAuth or an API key, map your fields and events, and enable sync. Most teams are live in minutes with no engineering ticket.
Yes. Data is encrypted in transit (TLS 1.3) and at rest (AES-256), secrets are vaulted, every API call is audit-logged, and the integration is SOC 2 Type II, ISO 27001, GDPR and CCPA aligned.
No. CustomFit evaluates experiences at the edge before first paint, so the CleverTap integration adds negligible latency and your Core Web Vitals stay green.
Yes β all 2-way sync features work on every CleverTap plan.
Most teams connect CleverTap in minutes β authorize via OAuth or an API key, map your fields, and turn on sync. No engineering ticket required.
No. Every integration is included on all CustomFit plans; you only pay on matched monthly visitors, never per connector.
Yes. Data is encrypted in transit (TLS 1.3) and at rest (AES-256), secrets are vaulted, and every API call is audit-logged β SOC 2 Type II, ISO 27001, GDPR and CCPA aligned.
Yes. Every field and event is configurable, you choose which direction data flows, and you control retention.
Retention-focused plays for engagement teams.
Activate CleverTap behavioral segments as on-site experiences.
Tie experiments to CleverTap cohorts to measure repeat purchase and lifetime value.
Match on-site experiences to CleverTap campaigns across channels.
Free trial includes every integration. Live in 5 minutes.