ShopFlo is an advanced checkout solution that reduces cart abandonment and improves conversion rates for e-commerce stores. A/B test the journey into ShopFlo's fast checkout and prove incremental AOV against a true control.
Read ShopFlo checkout and upsell events; measure experiment lift on completed orders.
Test ShopFlo post-purchase and cart upsells against control for true incremental AOV.
Optimize the pre-checkout journey that hands off to ShopFloβs fast checkout.
ShopFlo captures what's happening on your site. CustomFit.ai is where you act on it β building cohorts, running A/B tests, and personalizing experiences without engineering tickets. Together, they close the loop from observe β hypothesize β test β ship β measure in days, not quarters.
Total transparency on the data we read and write. Every field is configurable, every event is logged, and you control retention.
Real plays that growth and CRO teams run the week they connect ShopFlo + CustomFit.ai β.
Pull ShopFlo + CustomFit.ai β cohorts and signals into CustomFit targeting, then personalize the storefront for each segment in real time.
Variant assignment and conversions flow back automatically, so you can slice any ShopFlo + CustomFit.ai β report by experiment cohort.
Observe in ShopFlo + CustomFit.ai β, hypothesize and test in CustomFit, ship the winner, and feed results right back β no spreadsheets in between.
First-party data flows in; personalized, tested experiences flow out β no spreadsheets in between.
ShopFlo, which provides checkout and upsells, connects natively to CustomFit.ai. Once linked, ShopFlo data flows into CustomFit to build audiences and target experiences, while experiment exposure and conversions flow back to ShopFlo β no spreadsheets and no glue code, just one connected loop between checkout and your storefront.
Find ShopFlo in the CustomFit integrations catalog.
Connect via OAuth or an API key in minutes.
Choose what syncs in and what flows back.
Target experiences and tests on the synced data.
Optimize the checkout funnel.
Reduce friction & RTO.
Test checkout experiences.
The ShopFlo integration connects your ShopFlo data to CustomFit.ai so growth and CRO teams can run A/B tests, personalize experiences, and measure revenue impact without engineering work. Instead of exporting CSVs or maintaining brittle scripts, ShopFlo and CustomFit stay in continuous two-way sync β audiences and events flow into CustomFit, and experiment exposures and conversions flow back to ShopFlo.
For D2C and ecommerce brands, pairing ShopFlo with CustomFit closes the optimization loop: you observe behavior, form a hypothesis, build a test or personalized experience in a no-code editor, ship it, and measure the lift against real outcomes. Because evaluation happens at the edge before first paint, the ShopFlo integration adds no visible latency and keeps Core Web Vitals healthy.
Setting up the ShopFlo integration takes minutes, not sprints. Connect via OAuth or an API key, map the fields and events you care about, and turn on sync β every field is configurable, every API call is audit-logged, and you stay in control of data retention. Security is enterprise-grade: SOC 2 Type II, ISO 27001, GDPR and CCPA alignment, with encryption in transit and at rest.
Add the ShopFlo connector from the CustomFit integrations catalog, authorize via OAuth or an API key, map your fields and events, and enable sync. Most teams are live in minutes with no engineering ticket.
Yes. Data is encrypted in transit (TLS 1.3) and at rest (AES-256), secrets are vaulted, every API call is audit-logged, and the integration is SOC 2 Type II, ISO 27001, GDPR and CCPA aligned.
No. CustomFit evaluates experiences at the edge before first paint, so the ShopFlo integration adds negligible latency and your Core Web Vitals stay green.
Yes β ShopFlo + CustomFit is fully supported on Shopify Plus.
Most teams connect ShopFlo in minutes β authorize via OAuth or an API key, map your fields, and turn on sync. No engineering ticket required.
No. Every integration is included on all CustomFit plans; you only pay on matched monthly visitors, never per connector.
Yes. Data is encrypted in transit (TLS 1.3) and at rest (AES-256), secrets are vaulted, and every API call is audit-logged β SOC 2 Type II, ISO 27001, GDPR and CCPA aligned.
Yes. Every field and event is configurable, you choose which direction data flows, and you control retention.
Checkout-conversion plays for ShopFlo merchants.
Test ShopFlo post-purchase and cart upsells against control for incremental AOV.
Optimize the pre-checkout journey that hands off to ShopFlo.
Measure bundle tests against real ShopFlo order value.
Free trial includes every integration. Live in 5 minutes.